Somfy Systems, Inc., a global leader in the manufacturing of specialized motors and electronic controls for residential and commercial interior and exterior window covering markets, has selected R&J Public Relations as its public relations agency of record. R&J will conduct strategic public relations for the Somfy brand, most immediately surrounding its new home automation product introduction at the 2011 International Consumer Electronics Show (CES).
Somfy, with its North American headquarters in Dayton, N.J., is the world’s leading manufacturer of specialized motors and control systems for retractable awnings, rolling shutters, interior shades, blinds, projection screens and other lift-up applications for residential and commercial buildings. The company has a broad base of customers throughout North America who integrate Somfy motors and controls into their product lines to provide consumers with the best possible solution for shading, security, comfort and convenience.
“Somfy is a recognized leader in its industry, poised to make a strong entrance into the consumer space with the launch of its home automation product,” said Scott Marioni, Executive Vice President of R&J Public Relations. “R&J’s experience and media relationships make us ideally suited to help support Somfy’s brand reputation and market growth.”
R&J’s main objective is to quickly and decisively elevate Somfy’s brand and awareness of its 2011 product offering among key trade and consumer audiences. Through a long-term proactive plan, combined with immediate and aggressive public relations efforts, R&J will support Somfy’s organizational and product-specific goals.
About Somfy Systems, Inc.
Somfy, the world leader in manufacturing of specialized motors and electronic controls for residential and commercial interior and exterior window covering markets, has North American headquarters located in Dayton, N.J. For more than three decades, engineers at Somfy have been designing products to motorize interior and exterior window coverings such as interior shades, wood blinds, draperies, awnings, rolling shutters, exterior solar screens, projection screens and more. Somfy motorization systems are easily integrated with security, HVAC, and lighting systems, providing total home or building automation. For more information, visit www.somfysystems.com.
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