OHAUS Corporation, headquartered in Pine Brook, N.J., manufactures an extensive line of high-precision electronic and mechanical balances and scales that meet the demands of virtually any weighing need. Developing and implementing a public relations strategy based off OHAUS’ historic leadership in the weighing and measurement industry, R&J provided product launch and trade show support, developed a social media presence, and orchestrated a series of practical application case studies that are tangible testaments for driving the company’s new business. In business for over 100 years, OHAUS remains a global leader in the laboratory, industrial, and education channels as well as a host of specialty markets, including the food preparation, pharmacy and jewelry industries.
