Proactive and aggressive consumer media relations are the cornerstone of R&J’s success for HouseMaster, the first and one of the largest home inspection franchisors in North America. Through strategic public relations planning, R&J leveraged prevailing trends and market conditions to generate media opportunities, elevate awareness of the HouseMaster brand, and solidify the company’s position as the most knowledgeable and trusted name in the home inspection business.
With over 365 franchises in the U.S. and Canada, R&J provided HouseMaster with a strong understanding of the home inspection and franchise industries securing numerous high-profile placements, which include FOX Business, NBC, WPIX, ABC, Forbes, The Los Angeles Times, Newsday, Family Circle, The Associated Press, USA Today, and WCBS Radio amongst others. R&J also provided social media strategies, guidance and maintenance, annual meeting support, and franchisee communication support.
